The Usual | Kickstart Your New Year

Small Steps, Big Impact

As 2025 begins, it’s time to reflect, reset, and dream big. At The Usual, we believe that small, intentional changes can lead to meaningful impact for both you and the planet. Our list of 12 sustainable and inspiring actions is here to guide you throughout the year—helping you turn resolutions into reality, one step at a time.

Support Local Communities

Shopping local is one of the easiest ways to make a difference. Whether it’s a cosy café for your morning brew or an independent bookstore for your next great read, supporting neighbourhood businesses helps reduce your carbon footprint and strengthen community ties.
Check out Jordy’s Bakery and Sharp Sharp in Rotterdam for a drink and tasty bite. In Brussels check out Chambelland!

Declutter Responsibly

Start the year fresh by donating items you no longer need, like clothes, books, or furniture. Organisations and shelters especially appreciate winter essentials such as coats and blankets. Your small act of giving could make a big difference to someone in need.

Find your closest textile container in Rotterdam here.
Find your closest textile container in Brussels here.

Embrace Energy Efficiency

With the dark winter months still upon us, lighting plays an even bigger role in our daily lives. Switching to LED lights is a simple, impactful way to cut energy use and lower bills while keeping your home cosy and well-lit. These eco-friendly bulbs are long-lasting and sustainable, making them a perfect choice for a brighter, greener 2025.

Volunteer Locally

Make time for causes that resonate with you and give back to your community. In Rotterdam, you could volunteer at a local animal shelter, Stichting Present, or the Voedselbank. In Brussels, organisations like Samusocial, La Ferme de la Hulotte, or a local food bank would appreciate your help. Whether you’re packing meals, fostering animals, or assisting with community projects, every small act can make a big difference.

Travel Sustainably

This year, reimagine your travels. Opt for train journeys instead of flights, explore new cities on foot, and seek experiences that respect the environment and local culture. Travel with purpose and leave a lighter footprint. To reward conscious travellers, we’re offering a 30% discount for those arriving by train—available for bookings made between 1 January and 1 April, for stays during the same period.

Reduce Food Waste

Turn leftovers into culinary creations! Use vegetable scraps for soup stock, transform stale bread into croutons, or infuse water with citrus peels. With a little creativity, reducing food waste can be as enjoyable as it is impactful.

Plant for the Planet

Planting a tree is a simple yet impactful way to invest in the planet’s future. Trees clean the air, capture carbon, and support biodiversity. Whether you plant one in your own garden or support reforestation projects through organisations like Plant Grow Save, every tree makes a difference. It’s a meaningful way to symbolise growth and hope for a greener future.

Rethink Your Décor

As we settle into the heart of winter, consider giving your space a cosy refresh with a sustainable twist. Repurpose items you already own, incorporate natural elements like branches or dried flowers, or explore vintage shops for unique finds. Small changes, like swapping out disposable décor for timeless, reusable pieces, can bring warmth and character to your home while reducing waste.

Happy Group of People at the U Bar Sharing a Drink

Choose Meaningful Experiences

Kick off the year by creating memories that matter. Treat yourself or loved ones to experiences like a cooking class, a guided tour, or even a sustainable stay at The Usual. For a personal touch, explore vintage finds or handmade items to start 2025 with intention and thoughtfulness.

Water for Good

Through our partnership with the Water by Women Nepal project, we ensure 100 litres of clean drinking water for every night you stay with us. Your travel choices can support life-changing initiatives worldwide.

Wrap Sustainably

While the gift-giving season may be behind us, sustainability is timeless. Use fabric scraps, reusable bags, or recycled paper to wrap items beautifully and thoughtfully throughout the year—whether it’s for birthdays, anniversaries, or just a kind gesture

Build New Habits

Make 2025 the year of positive change. Commit to reducing plastic use, eating more plant-based meals, or embracing greener habits. Each small step contributes to a healthier planet and a brighter future.

Start 2025 with Purpose

This year, let’s embrace change—one conscious decision at a time. At The Usual, we’re here to support your journey with sustainable stays and spaces designed for your comfort and values. Book your stay now to enjoy 25% off through 1 April 2025 and start the year right.

Kickstart Your New Year