Welcome to
Where style and sustainability are a package deal.
We‘re a new breed of hotel. Designed for those who refuse to compromise on style or the planet. Impact is our every thought, not an afterthought.
At The Usual we unite delicious, locally sourced food with an incredible design hotel experience. We connect communities and inspire more conscious travel. A place where locals and travellers meet.
We’re here to change the industry, one outstanding hotel at a time. Once tried, forever your usual.
How your stay makes a difference:
Plastic out, purpose in
For every direct booking, we fund the removal of 1 kilo of plastic waste from rivers, through our partnership with Clear Rivers.
Water for all
Each night you stay, we donate 100 litres of clean drinking water to communities in Nepal via the Made Blue Foundation.
Waste not, want more
We’ve helped rescue over 10,000 meals from going to waste with Too Good To Go, and we reuse leftover building materials in our hotel interiors.
This is the hotel you've been waiting for.
We don’t do business as usual. We’re here to flip the script on travel—less waste, more impact, and no compromise on comfort or design. Stay with us and you’re backing clean water, cleaner rivers, local makers, and a better kind of hospitality. One that actually cares.
Meet, stay, eat & play.
Solo explorer? Family holiday? Here for business or just good vibes? The Usual is your base. We’re made for locals, leisure seekers, deal makers and daydreamers—all under one consciously crafted roof.
Meet
Stay
Eat
Play
Meet where ideas grow.
Whether you’re working on a team collab, hosting a networking event, or just need a desk for the day to wrap up your latest project, our unique meetings & events spaces at our Rotterdam location have got you covered.
Stay with purpose.
Cuddle up in The Cosy or settle in The Studio for the week. Our range of room sizes and designs offers creative solutions for every budget and group size.
Eat like a local.
From your first coffee to your last cocktail, we’ve got the good stuff: Seasonal, shareable, and sourced from local suppliers. No reservations, no fuss: Just flavour-packed plates for every mood and moment.
Loved by guests, backed by experts.
Be you with us.
Reimagining hotels from the inside out
We’re a tight knit crew of action-loving optimists. We’re also a really nice place to work. If you're kind, hardworking and conscientious – and enjoy making others feel like home – get in touch with us. We want good people like you.
